Posts Tagged mobile phone users
Little Brand Loyalty in Smartphone Market
Sales of smartphone’s may be at an all time high, but a new survey reports that customers have yet to commit to brand loyalty.
Whether you prefer Coke or Pepsi, many of us simply won’t accept the competition’s product. It seems the world of the smartphone connoisseur is the one notable exception.
A recent survey concluded that fifty-six per cent of the smartphone owners they spoke to are not committed to their particular handset or its operating system, and are considering switching brand or model when they next take-on a new handset.
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